Salata Salad Kitchen
Breaking All the Salad Rules with a Fresh Rebrand
Salata Salad Kitchen is a built-to-order salad chain that gives you the freedom to fuel the life you want to live. To establish brand consistency, improve franchise growth and increase market share, we launched a fully integrated campaign that celebrated individuality with a fresh and exciting way to salad.
Bridgestone
Letting Every NFL Fan Know This Is Bridgestone’s House
When Nashville was chosen to host the 2019 NFL Draft, Bridgestone saw an opportunity to remind fans everywhere that Bridgestone was the Official Tire of the NFL. To ensure they got noticed amongst the 600,000 attendees and the airtight media schedule, we partnered with a Nashville legend and two former superstars to pull a stunt on the red carpet that couldn’t be ignored.
UT Medical Center
Raising Expectations for Expecting Mothers in Tennessee
UT Medical Center offers more board-certified doctors than any other hospital in the region as well as a Magnet-recognized nursing staff and Level III NICU. Even so, many expecting mothers didn’t perceive the hospital to be a “baby hospital.” To correct the false perceptions, we started a conversation around the miracle of childbirth with UT Medical Center at the heart of it all.
