Account Executive, Social Media

Summary

GS&F is looking for a Social Media Account Executive to join our growing Public Relations team. As a Social Media AE, you will be responsible for developing and implementing strategic social media efforts in support of client business strategies. This individual will understand the paid, earned and owned intricacies of social media and be able to connect them to ongoing integrated account initiatives. This role requires an individual who is part strategist, part tactician and part creative, approaching social media with daily execution and long-term strategy top of mind.

Preferred Qualifications

  • 2–4 years of social media experience in an advertising agency, a PR agency or similar environment playing a role in developing, implementing, and creating engaging social media content for clients
  • Bachelor’s degree in Journalism, Public Relations or Communications
  • Proven track record of collaboration, problem-solving, leadership, interpersonal skills and presentation ability
  • Experience executing integrated marketing projects is strongly preferred
  • Passion for and knowledge of digital marketing disciplines
  • Capacity to work independently and works well under tight deadlines
  • Thrives in a detail-oriented environment, is an adept problem solver, and is able to handle competing demands
  • Familiarity with social media tools, such as Hootsuite, Sprout Social, Socialbakers and Sprinklr, and social media administration, including Facebook ads manager